Take this hypothetical example first. Let us consider BMW X7 as a DEVICE Mark. Now as BMW is well-known, no one would imitate it. But presume, someone starts using X7 for their products or services falling either in same or different classes. Could that be considered as an infringement/passing off? Let us say, the individual using X7 for its products or services now files for another DEVICE mark, say, X7 XYZ, and it’s been granted with a DISCLAIMER that mark to be used on ‘AS IS’ basis, considered as Whole, and no rights be given to any descriptive feature.